In order to stay current with technological innovations, marketers utilize programmatic and advanced ad-tech strategies to most effectively reach their target customers. These programmatic technologies enhance a company’s leverage, decrease its costs, and prove to be an overall effective method of marketing. Due to immense privacy regulations and a lack of recognition in utilizing these technologies, the healthcare industry is lagging behind. It is essential to create both awareness and application of programmatic technologies within the healthcare space.
The Programmatic Marketing Summit for Healthcare and Life Sciences is designed for advertising, marketing, digital, and branding professionals from health systems, pharmaceutical companies, insurance providers, drug manufacturers, pharmacies, publishers, and agencies to gather and discuss common challenges in the implementation of digital innovations.
Join us for this two-day, educational event to learn top strategies for enhancing your audience engagement and virtual advertising and network with leading marketers, industry professionals, and decision-makers to collaborate on joint ventures.